Following Toluna’s merger and subsequent rebrand, I designed a series of social media posts to help communicate the updated brand identity across digital channels. The objective was to translate the new visual language into clear, engaging content that could support the company’s messaging during a period of organisational change while maintaining consistency across platforms.

Using the newly developed brand guidelines and social media templates as a foundation, I created a set of posts that balanced brand consistency with flexibility. By applying the refreshed colour palette, typography and layout system, the designs reinforced the new identity while ensuring information remained easy to read and visually engaging. The result was a cohesive collection of social media assets that supported the rollout of the new brand and helped establish a consistent presence during the transition following the merger.